- J-P De Clerck
Big data, semantic understanding, sentiment analysis, neurobiology, genome research, artificial intelligence, neuromarketing: not a day goes by or amazing new discoveries and advances in…
Big data, semantic understanding, sentiment analysis, neurobiology, genome research, artificial intelligence, neuromarketing: not a day goes by or amazing new discoveries and advances in…
Providing good customer self-service possibilities is a must. We have all the possibilities to enable it, customers want it and with smart technologies we…
The Enterprise Content Management (ECM) market is disrupted and evolving from its repository and systems of record heritage to a component of a broader…
It seems like only a few years ago that Folke Lemaitre and his partner were present at one of our events and asked if…
Enabling great customer experiences and optimizing processes and interactions across all touchpoints in a consistent and human, customer-centric way leads to marketing and business…
According to a report by Aberdeen Group, companies with omni-channel customer care strategies have 91% better year-over-year (YOY) customer retention rates than others. An…
If you occasionally read my posts here or elsewhere, you probably know by now that a consistent and valuable customer experience, a focus on…
The marketing and communication reality has changed dramatically since the arrival of new digital and “social” channels. We tend to summarize these changes as…
