Interviews

Interviews with digital business, digital marketing, customer experience and transformation change agents.

Doug Kessler
There is a lot to be said about Doug Kessler. His content marketing views are great. His writing is amazing. His SlideShare presentations are… Doug Kessler was a speaker at i-SCOOP's Content Marketing Conference Europe in our 'home country' Belgium in 2014. An interview with one of the smartest...
Robert Rose on the customer journey and silos
Robert Rose is the Chief Strategist at the Content Marketing Institute. In this interview with Robert we take a look the evolutions in content marketing and in related areas such as content management, customer experience management and storytelling. Robert is known as one of the key driving forces of the...
Marc Koch – CEO and founder of DOCCM vendor legodo
Marc Koch explains the changing customer communication preferences and the impact on the customer communications management (CCM) market. Marc Koch is the founder of Germany-based legodo, a provider of standard software in the customer communication management (CCM) space. We take a look at highly personalized communication or ‘hyper-personalization’ with Marc:...