Data in action

3rdplatform
Digital transformation is more than a ‘phenomenon’ and certainly more than a technological one. According to IDC we are even about to enter a...
Data-driven marketing, in theory, is about better using the flood of customer-related data to integrate and optimize marketing efforts in the age of an...
Four Vs of big data
One of the themes of CeBIT 2014 was big data. In fact, it's one of the core themes of most events I've been attending...