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Yearly Archives: 2004

Organizations need a more centralized customer experience strategy

Who is responsible for the customer experience? Forrester looked at the question and the practices of a centralized customer experience strategy in large firms. Most...
Supportforce - integrated customer service

Salesforce.com goes contact center and help desk with Supportforce

In the ongoing integration between contact center solutions and CRM in a multi-channel world it was to be expected: cloud pioneer Salesforce.com just launched...
Ad Nederlof - chairman Genesys

CRM, VoIP and multimedia: call centers become integrated profit centers

Research by IDC shows that call centers are playing an increasingly strategic role in the European financial industry as they support a growing number...